Alex VanVorst has been passionately doing hair and makeup for 8 years and has been licensed for one. Her journey began with braiding her friends hair in school which led to doing hair for her friends prom. She began doing makeup after she became inspired by YouTube beauty influencers.

Alex attended Aveda Institute in Atlanta for cosmetology school. She was trained on cutting, coloring, retail, and proper sanitation. After graduating and becoming licensed, Alex has been striving to create a personal brand as a freelance hair and makeup artist.